Alan Gordon Enterprises

Alan Gordon Enterprises is a motion picture equipment sales and rental house located in Hollywood, CA. With over 65 years of experience in the film industry, marked by the production of its Academy Award winning Director’s Viewfinder, Alan Gordon has become one of the most established and trusted names in the business. As such, the company needed a fresh website to match the stature of its legacy and to better serve their clientele.

With feet planted firmly in both camera rental and sales, Alan Gordon needed two distinctive yet thematically similar sides to their site. The Rental Department required the ability to list and quickly make revisions to their equipment inventory, where rental rates can change on a weekly basis. They also needed a template to display individual items in greater detail, including package components, specifications, and a photo gallery.

The Sales Department was looking to modernize and bring their 250+ product inventory online. We set Alan Gordon up with a full feature, customized shopping cart, complete with tailored product listing and detail pages. A site wide SSL certificate assures customer security for every transaction. With such a large product line, the site became database heavy, so we optimized everything for fast access and dependable caching resulting in quick page load speeds.

Throughout the site, you’ll see value-added features, such as a brand listings, dealer details, and multiple navigation menus. The site is responsive and mobile-ready, especially helpful for rental clients on production sets.

To take a look at our work for Alan Gordon Enterprises and all they have to offer, visit

Alan Gordon Enterprises - Website